Fall and winter are ideal for refreshing your makeup routine with new blush shades and placements.
Experiment with deeper tones like berry shades, mauves, and terracottas for added warmth.
Popular fall and winter blush trends include Sunset Blush, Lilac Blush, Nose Blush, and Pink Blush for seasonal looks.
The air’s crisp, the leaves are golden, and a warm pumpkin spiced latte is on your mind—it’s official: cozy season has arrived. Sweater weather is here, and with it comes that irresistible urge to refresh your makeup routine.
If you’ve been doing the same blush placement since, well, forever—or you’re not sure how to switch things up for the cooler months—you’ve come to the right place. Fall and winter are the perfect time to experiment with color, texture, and placement. Think rosy cheeks that mimic a brisk walk through the park, or deep berry tones that pair perfectly with your favorite chunky knit sweater.
Ahead, we’re breaking down 13 blush trends to try this season—from cold-girl flushes to monochromatic moments, and everything in between. Whether you’re a cream blush devotee, a powder blush perfectionist, or a liquid blush lover, there’s a look here that’ll make your cheeks (and your mood) glow.
Why It’s Important to Switch Up Your Blush
Our hot take: We think blush might just be the most underrated multitasker in your makeup bag. It doesn’t just add color—it shapes, lifts, and brightens your entire face. Where and how you apply it can totally transform your look, from soft and romantic to sculpted and bold. A quick switch in placement or shade can frame your features in new ways, enhancing your natural bone structure and giving your complexion instant life. Need more help finding your perfect placement? Check out our guide on How to Apply Blush According to Your Face Shape !
Changing up your blush for the season is also one of the easiest ways to refresh your makeup routine. In fall and winter, deeper tones—like berry shades, mauves, and terracottas—add warmth and dimension when your summer tan fades. Come spring, soft pinks and peaches help bring back that fresh, just-bloomed glow.
Formulas matter too. Liquid and cream blushes melt into skin for a dewy, hydrated look—perfect for colder months when skin needs extra moisture. Powder blushes, on the other hand, give a soft-focus finish that lasts all day and works beautifully for layering.
So, the next time you reach for your usual blush—pause. A new color or formula might just be the seasonal glow-up your routine’s been waiting for.
What’s Viral and User-Approved: Social Media Buzz-worthy Blush Trends
How to Get the Sunset Blush Makeup Look
The trend that’s lighting up TikTok and Instagram feeds everywhere? Sunset blush. Inspired by the ombré look of an evening sky, this technique layers two complementary blush shades—one light, one deep—to create a soft, radiant gradient that melts seamlessly into the skin. It’s equal parts artistry and everyday wearability, and the result is that fresh flush that looks like golden hour on your cheeks.
Start with a lighter, peachy-pink tone like Putty Cream Blush in Turks and Caicos, applying it to the apples of your cheeks and blending upward. Then, take a slightly deeper shade such as—Putty Cream Blush in Tahiti—and sweep it farther back along the cheekbones and out toward your temples. The two hues blend together beautifully, mimicking the warmth of a sunset fading into a rosy glow.
We love this look because it works year-round—but feels especially at home in the fall and winter months when you want to revive duller skin tones with a touch of color.
How to Get the Lilac Blush Makeup Look
We would bet that the lilac blush trend has almost definitely stopped you mid-scroll. It’s soft, ethereal, and has a subtle lavender flush that’s taking over makeup routines everywhere. Lilac blush is having its moment—and for good reason. This unexpected hue instantly brightens the face, adds a cool-toned pop that flatters a wide range of skin tones, and gives you that fresh, almost fairy-like glow that feels modern and playful all at once.
The standout pick? Camo Liquid Blush in Lilac. It’s the perfect affordable way to try the trend—and because the formula is so smooth and blendable, you can go as soft or as statement as you want. Dab a tiny bit on the apples of your cheeks and blend outward for a diffused, watercolor wash, or build it up for a more editorial, high-impact finish.
How to Apply Nose Blush
We’re not sure if you’ve heard, but blush has officially moved beyond the cheeks. The nose blush trend—yes, blush on the nose—has been all over social media, and it’s one of the easiest ways to give your look a little extra personality. The key is all about placement: where you apply your blush changes the entire look.
For that cozy, just-came-in-from-the-cold look, dust or dab blush right on the tip of your nose. It mimics that naturally flushed, frost-bitten effect that instantly feels wintery and cute. It’s the perfect pairing for chunky sweaters, glowy skin, and a swipe of lip balm.
If you want something a little more sun-kissed, shift the placement higher up on the bridge of your nose instead. Blending blush across the upper bridge (and connecting it softly to your cheek color) creates that sunburnt, beach-day glow that feels more golden-hour than flushed snow-day.
How to Get a Pink Blush Makeup Look
Nothing says fresh, healthy, and full of life quite like pink blush. It’s the classic shade family that never goes out of style—universally flattering, endlessly buildable, and always giving that “I drink plenty of water and get eight hours of sleep” kind of glow. Whether you lean cool, warm, or neutral, there’s a pink out there that fits your tone.
If you love a soft, dewy flush, reach for Camo Liquid Blush in Cheeky Lychee—a bright, balanced pink that melts seamlessly into the skin for that natural, just-pinched look. For a warmer take, Putty Cream Blush in Bora Bora gives cheeks a sun-kissed pink tone that feels cheerful and beachy even in the middle of winter.
Prefer something with a touch of radiance? Our Halo Glow Liquid Blush Wand in Pink Me Up adds luminosity and color in one effortless swipe, leaving your cheeks looking lifted and glowing. And for those who like a sheer, just-bitten tint, Sheer For It Blush Tint in Pink Positive delivers the prettiest, buildable stain that doubles as a lip color, too.
How to Get a Golden Hour Blush Makeup Look
There’s something about golden hour—the way the light hits, the warmth it gives your skin, that soft, sunlit glow—that just can’t be beat. The recent golden hour blush trend is all about bottling up that magic and sweeping it onto your cheeks. Think peachy, coral tones that mimic the radiant flush you get when the sun’s just beginning to set.
To nail the look, focus your color on the apples of your cheeks, then blend upward toward the temples for a natural, lifted finish. The goal is a soft, diffused warmth—like your skin is getting touched by late-afternoon light. For the perfect shade, try our Monochromatic Multi-Stick in Glimmering Guava. Its peachy-coral hue adds just the right amount of glow while its creamy formula melts into skin, leaving behind a luminous sheen that feels fresh, and looks natural.
Golden hour blush pairs beautifully with bronzed tones, glowy highlighter, and glossy lips. It’s your go-to for days when you want to bring warmth and radiance to your look—especially in the cooler months when skin can feel a little dull.
How to Get a Red Blush Makeup Look
If you’ve seen the “supermodel blush” trend all over your feed, you already know: red blush is having a major moment—and it probably always will! While red-hued blushes can sometimes get an intimidating wrap, this bold shade family is really *the* universal blush color. Red tones mimic a natural flush that looks healthy, sculpted, and effortlessly chic on every skin tone.
The secret? It’s all about application, texture, and shade. It’s important to the right red-toned formula that works on your skin. Start with a sheer formula like Sheer For It Blush Tint in Left on Red, which gives you a lightweight, watercolor-like wash of color that you can build as you please. Dab a little on the apples of your cheeks and blend upward for that softly pinched, model-off-duty look. For more payoff and a creamy, blurred finish, try Putty Cream Blush in Fiji—a true red that melts seamlessly into skin for that “I just finished pilates” flush.
How to Apply an Ombré Blush Makeup Look
If you love a little creativity in your makeup routine (and maybe even an artistic challenge), the ombré blush trend is for you. This technique is all about soft transitions—blending two (or more!) blush tones together to create a seamless gradient of color that adds dimension, warmth, and a touch of makeup pro artistry to your look.
You can go subtle or bold depending on your mood. Try a light pink blush that melts into a deeper rose blush shade, lilac blush fading into plum, or even a coral blush that flows into red. The beauty of ombré blush is that it works with any color family—you’re simply creating depth by letting tones build and blend together naturally.
Start by applying your lighter shade closer to the apples of your cheeks, where you’d naturally flush. Then take your deeper tone and sweep it slightly higher, toward the cheekbones and temples. The two colors should overlap slightly, so the transition feels soft and natural without any harsh lines.
The real key here is blending. Use a blush brush or makeup sponge to buff the edges until the shades melt into each other like watercolor. When done right, ombré blush adds movement and life to your face, catching the light beautifully while making your skin look fresh and multi-dimensional. It’s a little extra effort, but the payoff is glowy, dynamic magic!
How to Get a Red Blush Makeup Look
Just because the days are shorter doesn’t mean your flushed, healthy glow has to hibernate. The sunburnt blush trend brings that just-back-from-the-beach warmth into the colder months. Think of it as the cousin of the sunset blush look we mentioned earlier: soft, diffused, and radiant, but with an even more natural, sun-kissed finish.
The secret to nailing it? Shade and placement. Choose tones that mimic your natural sun-flush—warm pinks, peachy corals, or golden terracottas will do the trick. Try Luminous Putty Blush in St. Barts, Isla de Sol, or Bermuda for that perfect dewy sheen that looks like sunlight on skin. These cream-to-powder formulas melt beautifully, leaving a lit-from-within glow that’s fresh and gives that all-natural flush look.
For application, start on one cheek and blend color across the bridge of your nose to the other cheek, creating a soft, even band of warmth. This mimics where the sun naturally hits your face and where you’d get a little pink if you forgot to put on SPF (even though we know you’d never forget that!). You can use a luminous formula for that radiant finish, or opt for a matte blush if you prefer something more subtle—the shape and color are what make this look work.
How to Get a Berry Blush Makeup Look
Nothing says fall and winter quite like a good berry blush moment. Rich, moody, and effortlessly flattering, these deep berry and plum tones bring instant warmth and definition to the face—like the makeup equivalent of your favorite knit sweater. They add just the right pop of color when your complexion needs a little extra life, giving that healthy, just-came-in-from-the-cold flush everyone loves this time of year.
For a bold yet blendable option, reach for Camo Liquid Blush in Berry Well. Its high-pigment, long-wearing formula lets you build up from a soft wash to a statement glow without ever feeling heavy. A tiny drop is all you need for that dimensional, berry-tinted radiance. For something a bit more sheer and natural, try the Sheer For It Blush Tint in Plums Up, which gives a watercolor-like stain that looks effortlessly fresh and never overdone.
Cold outside? Not a problem—your cheeks have never looked warmer!