Is Soft Glam Cream Bronzer vegan and cruelty free?

Yes, Soft Glam Cream Bronzer is 100% vegan and double-certified cruelty-free by Leaping Bunny & PETA.

What is the difference between a cream or liquid bronzer blush and a powder bronzer?

A cream bronzer is buildable, blendable formula that melts into skin for a softly, sculpted bronze. It can be used with a brush, sponge or fingers for easy application. A powder bronzer should typically be used with a brush and can be used on most skin types, especially oily or combination skin for a look that can be built up for intensity and set. Compared to powder bronzer, cream formulas are easier to blend and look less dry.

Is cream bronzer good for mature skin with fine lines and wrinkles?

Soft Glam Cream Bronzer is great for combo, dry or oily skin types. This creamy formula melts into skin for a diffused, sun-kissed glow. This formula is packed with ingredients like nourishing shea butter and sunflower seed oil.

Is Soft Glam Cream Bronzer good for oily or dry skin?

Soft Glam Cream Bronzer is good for combo, dry or oily skin types. This creamy formula melts into skin for a diffused, sun-kissed glow. This formula is packed with ingredients like nourishing shea butter and sunflower seed oil. Pro-tip for oily skin, set the bronzer after applying blush with a setting powder to lock-in the look.

How long does Soft Glam Cream Bronzer last? Does it fade throughout the day?

Soft Glam Cream Bronzer provides long-lasting wear. To extend your makeup wear, be sure to wear a makeup primer before beginning your routine and finish your look with a setting powder or setting spray for long-lasting makeup wear.

How do I use Soft Glam Cream Bronzer for a natural makeup look?

To achieve a natural makeup look, glide the bronzer onto the face, to add warmth, blend and build for the desired intensity. This bronzer delivers a diffused, soft-sculpted bronze and can be used with foundation and concealer for a full glam look or without for a natural makeup look.

How pigmented is a cream bronzer?

Soft Glam Cream Bronzer is a creamy, buildable bronzer. You can start with a light wash of color for subtle warmth or layer it on with intensity for a more bronzed, sculpted look.

How does this compare to high-end cream bronzers?

Soft Glam Cream Bronzer delivers an effortless formula that melts into skin for a soft-sculpted, bronze look. Infused with skincare ingredients like shea butter and sunflower seed oil, this formula helps nourish and moisturize. With 8 unique shades all shade-matched on packaging, pick the bronzer that fits your skin tone from fair to rich.

Do you use setting powder before or after cream bronzer? What makeup brush should I use to apply Soft Glam Cream Bronzer?

Apply your bronzer after applying your face primer, foundation, concealer and blush. Blend the bronzer into skin using the Cream Blush & Bronzer Duo Brush. Follow with your blush and then lightly dust setting powder or finishing powder to finish your look.

How do I choose the right shade of cream bronzer for my skin tone?

Choosing the right shade of Soft Glam Cream Bronzer by selecting the shade by your skin tone: Fair, Light, Medium, Tan, Deep, Rich.

Where should I put cream bronzer on my face for a natural makeup look? Is it better to apply Soft Glam Cream Bronzer with fingers or a makeup brush?

To apply Soft Glam Cream Bronzer, swipe the formula across the upper forehead and temples, along the top or under cheekbones (not the apples), and lightly along the jawline creating a soft number “3” shape on each side of the face. Blend and diffuse the bronzer using fingers of or the Cream Blush & Bronzer Duo Brush.

What's the difference between a cream bronzer and a cream contour?

Bronzer adds warmth where the sun naturally hits (temples, cheekbones, perimeter) for a sun-kissed glow, usually in warmer tones. Contour uses cooler or neutral shades placed more precisely (under cheekbones, jawline, sides of nose) to create shadows and sculpt facial structure. Many makeup users will use a bronzer for both bronzing and contouring.

What is the difference between Bronzing Drops and Soft Glam Cream Bronzer?

Soft Glam Cream Bronzer is a cream formula designed to add warmth to specific parts of the face where the sun hits. Bronzing Drops are a liquid bronzing formula that adds warmth all-over after mixing with a moisturizer.

Is the finish matte, satin, or slightly shimmery?

Soft Glam Cream Bronzer delivers a softly diffused, satin finish.

Can I use Soft Glam Cream Bronzer for contouring as well as bronzing?

Yes, use the Soft Glam Cream Bronzer how you would use your contour targeting under the cheekbones, jawline and side of the nose to create shadows and sculpt your facial structure.

e.l.f. Soft Glam Cream Bronzer Stick - Medium/Tan

Soft Glam Bronzer Shade Swatch in Medium Tan

Before and After Applying Soft Glam Bronzer Stick in Medium/Tan

e.l.f. Soft Glam Cream Bronzer Stick Arm Shade Swatches on Different Skin Tones

Soft Glam Cream Bronzer Stick key ingredients with 2% Shea Butter to moisturize and 1% sunflower seed oil to nourish.

Soft Glam Cream Bronzer has 8 sun-kissed shades to choose from

How To Apply Soft Glam Cream Blush and Bronzer in 3 Steps

Pair the Soft Glam Cream Blush with the Cream Bronzer and Duo Brush

Close-up of a woman applying Soft Glam Cream Blush and Soft Glam Cream Bronzer

Close-up of a woman's face with Soft Glam Cream Bronzer

Creamy

Sun-Kissed Glow

Buildable

Satin Finish

Long-lasting wear

Soft Glam Cream Bronzer

£7

A buttery cream bronzer stick infused with 2% shea butter and 1% sunflower seed oil that glides on smooth and melts into skin for a sun-kissed, sculpted glow with a diffused satin finish.

One-time Purchase

£7

Why you'll love it:

Cream bronzing stick gives you a long-lasting, sculpted glow
Creamy formula glides on smooth & melts into skin
Buildable pigment with a soft, diffused finish
Portable bronzer stick with twist-up design for easy application on the go
e.l.f.ism: Available in a range of 8 e.l.f.ing gorgeous shades
OMG value: just £7!

Key ingredients:

2% shea butter: helps moisturise skin
1% sunflower seed oil: helps nourish skin

See in Action

You'll want to stick around for this: Glide on these buildable, easy-to-use, creamy bronzer stick for a sculpted, sun-kissed glow. Infused with moisturising shea butter and nourishing sunflower seed oil, the buttery smooth formula melts into skin for a diffused satin finish.

SKU: 82389

Creamy

Sun-Kissed Glow

Buildable

Satin Finish

Long-lasting wear

Soft Glam Cream Bronzer

£7

A buttery cream bronzer stick infused with 2% shea butter and 1% sunflower seed oil that glides on smooth and melts into skin for a sun-kissed, sculpted glow with a diffused satin finish.

One-time Purchase

£7

100% Vegan

Cruelty-free

Fair Trade

Why you'll love it:

Cream bronzing stick gives you a long-lasting, sculpted glow
Creamy formula glides on smooth & melts into skin
Buildable pigment with a soft, diffused finish
Portable bronzer stick with twist-up design for easy application on the go
e.l.f.ism: Available in a range of 8 e.l.f.ing gorgeous shades
OMG value: just £7!

Key ingredients:

2% shea butter: helps moisturise skin
1% sunflower seed oil: helps nourish skin

See in Action

SKU: 82389

Creamy

Sun-Kissed Glow

Buildable

Satin Finish

Long-lasting wear

Soft Glam Cream Bronzer

£7

A buttery cream bronzer stick infused with 2% shea butter and 1% sunflower seed oil that glides on smooth and melts into skin for a sun-kissed, sculpted glow with a diffused satin finish.

One-time Purchase

£7

Why you'll love it:

Cream bronzing stick gives you a long-lasting, sculpted glow
Creamy formula glides on smooth & melts into skin
Buildable pigment with a soft, diffused finish
Portable bronzer stick with twist-up design for easy application on the go
e.l.f.ism: Available in a range of 8 e.l.f.ing gorgeous shades
OMG value: just £7!

Key ingredients:

2% shea butter: helps moisturise skin
1% sunflower seed oil: helps nourish skin

See in Action

SKU: 82389