Plump it Up Mascara

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Voluminous, clump-fee lashes are just one coat away. This rich, ultra-black mascara coats and separates each lash, delivering thick, plump, fanned out lashes. Sometimes its okay to be a little dramatic.

#81285

How To Use

  • Apply to eyelashes from root to tip, working in a zig-zag motion to fully coat the lashes.
  • Reapply if desired.

Ingredients

Net Wt 0.27 fl. oz. (8 mL): Water (Aqua), Paraffin, Copernicia Cerifera (Carnauba) Wax, Dimethicone, PVP, Stearic Acid, Nylon-12, Talc, Sorbitan Isostearate, Cetearyl Alcohol, Oleic Acid, Polybutene, Glycerin, Polysorbate 60, Tocopheryl Acetate (Ve), Niacinamide, Butyrospermum Parkii (Shea) Butter, Coffea Arabica (Coffee) Extract, Cyclodextrin, Panthenol (Vb5), Magnesium Aluminum Silicate, Cellulose Gum, Polyquaternium-10, Phenoxyethanol, Ethylhexylglycerin, Potassium Hydroxide, Triethoxycaprylylsilane
MAY CONTAIN: Black Iron Oxide (CI 77499)

Voluminous, clump-fee lashes are just one coat away. This rich, ultra-black mascara coats and separates each lash, delivering thick, plump, fanned out lashes. Sometimes its okay to be a little dramatic.

#81285
  • Apply to eyelashes from root to tip, working in a zig-zag motion to fully coat the lashes.
  • Reapply if desired.

Net Wt 0.27 fl. oz. (8 mL): Water (Aqua), Paraffin, Copernicia Cerifera (Carnauba) Wax, Dimethicone, PVP, Stearic Acid, Nylon-12, Talc, Sorbitan Isostearate, Cetearyl Alcohol, Oleic Acid, Polybutene, Glycerin, Polysorbate 60, Tocopheryl Acetate (Ve), Niacinamide, Butyrospermum Parkii (Shea) Butter, Coffea Arabica (Coffee) Extract, Cyclodextrin, Panthenol (Vb5), Magnesium Aluminum Silicate, Cellulose Gum, Polyquaternium-10, Phenoxyethanol, Ethylhexylglycerin, Potassium Hydroxide, Triethoxycaprylylsilane
MAY CONTAIN: Black Iron Oxide (CI 77499)

Cruelty free and vegan
Plump it Up Mascara is rated 3.7 out of 5 by 24.
Rated 4 out of 5 by from Works for me! I bought this a while back and so far it has ben my favorite mascara that I’ve tried! I really like how simple or coated you can make and it looks good either way! It really lifted my lashes and give s a nice look!
Date published: 2020-06-22
Rated 5 out of 5 by from In Love I love this mascara. I have tried other elf mascaras, and they have done the job, but no wowed me. This one on the other hand. The spoolie gets right in from root to tip with ease, build able with out the clumps. Really makes my lashes look longer.
Date published: 2020-05-19
Rated 4 out of 5 by from Flaky, but still the best ELF mascara I've tried. Title says it all: Flaky, but still the best ELF mascara I've tried. I think as the formula dries out, this is more of a problem. When it's fresh, it's not nearly as flaky. Lots of volume.
Date published: 2020-05-04
Rated 4 out of 5 by from Surprisingly good I try tons of different mascaras and thought I'd give this one a try. I was surprised how well it applies and it doesn't clump. It gives pretty full coverage with one coat.
Date published: 2020-05-04
Rated 5 out of 5 by from good so happy i loved it so much and it worked so well.
Date published: 2020-04-15
Rated 1 out of 5 by from Not a fan The mascara is really thick and clumps horribly. I think this is the only thing I've bought from elf that I didn't love.
Date published: 2019-06-07
Rated 2 out of 5 by from Clumping I started using this mascara a few weeks ago and I was absolutely in love with it. It made my lashes so dark and long and beautiful! But after continued use I started to notice some clumping. I didn't really mind until a few days ago I went to use it and all that was on my lashes was clumps from the firsg swipe. When it dried it flaked into my eyes. I was extremely disappointed because it started out amazing. It is only $5 but I expected more.
Date published: 2019-06-04
Rated 5 out of 5 by from Plump Full Lashes This is my third e.l.f. mascara and so far, I love them all. I choose which one I want to use depending on my makeup look that day. This mascara is my current go-to for when I want a big, fluffy lash look. I wear false lashes on my uppers and like to match my lower lashes to my upper. On the days when I wear a more dramatic false lash, this mascara is my favorite. It has a generous amount of product on the brush, so I lightly coat my lower lashes with one coat (you want to apply the brush very lightly and gradually build up), then after it's dry apply my second coat. It makes my lashes dark, thick, full and plump. It does not flake, smudge, or give me "raccoon eyes." It is easy to take off with makeup remover and really delivers on the name! On days where I wear a lighter, wispier false lash, my go-to mascara is the e.l.f. Lash Extending Mascara, which gives me the most beautiful, long, natural-looking lashes. And for the price of all of these mascaras, you simply cannot go wrong.
Date published: 2019-05-26
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Will this help my lashes grow?

Asked by: Hwii808
This does not have an ingredient to help lashes grow, it coats and separates your lashes to make them plumper and thicker looking.
Answered by: the elf team
Date published: 2019-01-24

Is this being discontinued? I can’t find it in stores. 

Asked by: Anonymous
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